VCOP Pte. Ltd.

Responsive Web Design & Development

The Brief:
I’ve worked with VCOP for more than 5 years, and this round, they wanted to overhaul the site to accommodate their product catalog and have a responsive website for mobile devices. The brief was pretty simple– to focus more on their products and add subtle details to the animation.

The Solution:
With a huge catalogue of products and photos which was to become the focus of the revamp this time, the greatest challenge was then to optimise the loading time of the site.

To do that, I separated the products by brands, and introduced a slide show to showcase the highlights of each category. Next, I optimized each thumbnail so that the user will not need to load all the product photos when they enter the page.

As for the subtle details in the animation, the solution is to add a 3D hovering effect over their featured product section. The result is an interactive pop up image with a drop shadow that feels fun to play with.


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